Privacy Policy

Knightlands Privacy Policy

Last Updated: August 6rd, 2019

Knightlands is committed to protecting and respecting your privacy. This Privacy Policy (this “Policy”) sets out how we collect and process personal information when you interact with our game client, website or any other services, smart contracts, interactive features, widgets, resources or when you otherwise do business or make contact with us.

1.) What information do we collect?

Knightlands collects data to enable us to operate the DApp effectively, and to provide you with the best experiences on our website and our DApp. You provide some of this data to us directly, such as when you register, subscribe to a newsletter, respond to a survey, make an enquiry through our website, contact us for support, or contact us as a prospective user, vendor, supplier, or consultant. We get some of your data by recording how you interact with our website and our Game by, for example, using technologies like cookies. We also obtain and process data in the context of making the Game available to you.

You have choices about the data we collect. When you are asked to provide personal data, you may decline. But if you choose not to provide data that is necessary to enable us to make the DApp available to you, you may not be able to sign up for or play the Game. The data we collect depends on the context of your interactions with the Services we use, and the choices you make (including your privacy settings).

2.) What do we use your information for?

We use the data we collect to operate, and to make the DApp available to you. This includes using the data to improve our DApp, and to personalize your experiences. We may also use the data to communicate with you to, among other things, inform you about your account, provide security updates, and give you information about the Game. We may also use the data to manage your email subscriptions, improve the relevance and security of our website, respond to user enquiries, send you periodic marketing communications about our DApp, and improve the relevance of our advertising.

Providing and improving our Game. We use data to provide the Game to you, to improve the Game, and to perform essential business operations. This includes operating the Game, maintaining and improving the performance of the Game, developing new features, conducting research, and providing customer support. Examples of such uses include the following:

Providing the Game. We use data to carry out your transactions with us and to make the Game available to you. In certain cases, the Game may include personalized features and recommendations to enhance your enjoyment, and automatically tailor your experience based on the data we have about you.

Technical support. We use data to diagnose problems, and to provide customer care and other support services.

Improving the Game. We use data to continually improve our website and our Game, including system administration, system security, and adding new features or capabilities.

Business Operations. We use data to develop aggregate analyses and business intelligence that enable us to operate, protect, make informed decisions, and report on the performance of our business.

Promotions. We may use your data to administer contests, promotions, surveys, or other site features.

Improving Advertising Campaigns. We may use your data to improve our advertising campaigns, primarily in an effort to prevent targeting you with advertisement that are not relevant to you.

Sending Periodic Emails. We may use your data to send you periodic emails. Depending on the marketing preferences you select on your privacy dashboard, we may send you occasional marketing emails about our Game, which you can unsubscribe from at any time using the link provided in the message.

Generally. We use data to respond to your enquiries and requests relating to our Game, to create and administer your account, and to provide us with information and access to resources that you have requested from us. We also use data for general business purposes, including, among other things, to improve customer service, to help us improve the content and functionality of our Game, to better understand our users, to protect against wrongdoing, to enforce our Terms of Use, and to generally manage our business.

Communications. We use data we collect to communicate with you, and to personalize our communications with you. For example, we may contact you to discuss your account, to remind you about features of the Game that are available for your use, to update you about a support request, or to invite you to participate in a survey. Additionally, you can sign up for email subscriptions, and choose whether you want to receive marketing communications from us.

3.) How do we protect your information?

We implement a variety of security measures to maintain the safety of your personal information when you enter, submit, or access your personal information. We offer the use of a secure server. All supplied sensitive information is transmitted via Secure Socket Layer (SSL) technology.

4.) Do we use cookies?

Yes. Cookies are small files that a site or its service provider transfers to your computers hard drive through your Web browser (if you allow) that enables the sites or service providers systems to recognize your browser and capture and remember certain information. You can choose to disable cookies, but if you do, your ability to use or access certain parts of the DApp or of our website may be affected.

However, if you choose to disable cookies, you may be unable to access certain parts of our site. A banner asking you to accept our cookies policy will be displayed upon the first visit to our website (or the first visit after you delete your cookies). Unless you have adjusted your browser setting so that it will refuse cookies and/or you have not accepted our cookies policy, our system will issue cookies when you log on to our site.

Our web pages may contain electronic images known as web beacons (also called single-pixel gifs) that we use to help deliver cookies on our websites, and to count users who have visited those websites. We may also include web beacons in our promotional email messages or newsletters, to determine whether and when you open and act on them.

Finally, our DApp may contain web beacons or similar technologies from third-party analytics providers that help us compile aggregated statistics about the effectiveness of our promotional campaigns or other operations. These technologies enable the analytics providers to set or read their own cookies or other identifiers on your device, through which they can collect information about your online activities across applications, websites or other products.

5.) Do we disclose any information to outside parties?

We share your personal data with your consent, or as necessary to make the DApp available to you. We also share your data with vendors working on our behalf; when required by law or to respond to legal process; to protect our customers; to protect lives; to maintain the security and integrity of our DApp; and to protect our rights or our property.

We may disclose your personal data as part of a corporate transaction such as a corporate sale, merger, reorganization, dissolution, or similar event. Finally, we will access, transfer, disclose, and/or preserve personal data, when we have a good faith belief that doing so is necessary to:

(a) comply with applicable law or respond to valid legal process, judicial orders, or subpoenas;

(b) respond to requests from public or governmental authorities, including for national security or law enforcement purposes;

(c) protect the vital interests of our users, customers, or other third parties (including, for example, to prevent spam or attempts to defraud users of our products, or to help prevent the loss of life or serious injury of anyone);

(d) operate and maintain the security or integrity of our DApp, including to prevent or stop an attack on our computer systems or networks;

(e) protect the rights, interests or property of Knightlands or third parties;

(f) prevent or investigate possible wrongdoing in connection with the DApp; or

(g) enforce our Terms of Use.

We may use and share aggregated non-personal information with third parties for marketing, advertising, and analytics purposes. We do not sell or trade your personal information to third parties.

6.) Third Party Links

At our discretion, we may include or offer third party products or services on our website or through our Game. If you access other websites using the links provided, the operators of these websites may collect information from you that will be used by them in accordance with their privacy policies. These third party sites have separate and independent privacy policies. We, therefore, have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.

7.) Data Retention

We may retain your personal information as long as you continue to use the DApp, have an account with us, or for as long as is necessary to fulfill the purposes outlined in this Policy. You can ask to close your account by contacting us at, and we will delete your personal information on request. We may, however, retain personal information for an additional period as is permitted or required under applicable laws, for legal, tax, or regulatory reasons, or for legitimate and lawful business purposes.

8.) Changes to our Privacy Policy

We will update this privacy statement when necessary to reflect customer feedback and changes to our DApp. When we post changes to this statement, we will revise the "last updated" date at the top of the statement. We encourage you to periodically review this privacy statement to learn how Knightlands treats your information.

9.) How to Contact Us

If you have a technical or support question, please send us an email at
If you have a privacy concern, complaint, or a question, please contact us by sending us an email at We will respond to questions or concerns within 30 days.